When I set up Just This Banjo for sale on Amazon I found myself in an interesting dilemma: how do I classify this book?
You see, Amazon seems to loathe small publishers. I won’t go too deep into it, but things are decidedly set up to make things hard for the little guy. One example of this is categories.
The How and the Tao of Old Time Banjo has been selling well on Amazon since 2004. This is amazing because I do not know how people find the book. Amazon’s janky categorization system has the title listed under Arts & Photography.
A big publisher can get a title listed under musical instruments and banjo easily. Small presses like Pik-Ware Publishing get dumped into Arts and Photography.
With the release of Just This Banjo, I was trepidatious because the book is unclassifiable. Music was not an option, so I chose Taoism. It was the best option available, and the book does have a vein of Taoist philosophy running through it.
Well, this morning, Just This Banjo was the #1 New Release in Taoism.
Read Just This Banjo!